Who We Are

Peter Halpin is a highly successful Commercial Manager with an exceptional background in driving profitable growth, delivering brand-aligned sponsorship deals and identifying new revenue streams for elite level sports organisations in England, Ireland, Italy, Spain and the USA.

Having provided a positive impetus in the commercial growth of several football clubs in Ireland, he established Halpin Sport Sponsorship in 2010 to offer this expertise to a broader range of clients. The business now has a client portfolio featuring several clubs in the English Premier League, the Championship and elite European leagues through the ability to initiate mutually beneficial sponsorship arrangements with businesses tailored to each client's commercial strategy.

Possessing a proven track record in the development and delivery of shirt-sponsorships, stadium naming rights and official partner deals across a variety of industry sectors, and having worked with numerous organisations looking to expand their brand into various regions from the UK through to EMEA, Asia, Africa and the Americas.

We are delighted to welcome Andrew Smith to the team at Halpin Sport Sponsorship

Andrew is a highly successful sponsorship and hospitality professional with extensive experience in both sport and live music.

Having worked as part of the original AEG commercial team setting up The O2 in London, he spent time at the highest level in Premiership Football, Premiership Rugby and consulting on numerous high profile sport and entertainment projects. Andrew has a track record in delivering high value deals to rights holders across a number of sectors whilst delivering genuine value and accountability to the brands he works with.

Andrew is based in the London branch of Halpin Sport Sponsorship and can be directly contacted ; andrew@halpinsportsponsorship.com

Liam O’Callaghan is a final year student from the BA in Sports Enterprise and Exercise course at Dundalk Institute of Technology (DKIT)

Liam has enjoyed been on placement with Halpin Sport Sponsorship and has been a breath of fresh air to have involved.

A hardworking and driven person willing to learn from hands on practical experience, Liam has great team qualities. Liam’s true passion however lies in all Sports and in particular within football (a central midfielder dynamo with Rock Celtic himself and not surprisingly as his Dad, Brendan was a natty League of Ireland footballer many moons ago!!).

Here are Liam’s thoughts on Why football sponsorship can make a positive difference despite a global pandemic


For more information on the support Halpin Sport Sponsorship can provide to your organisation or club, please get in touch via peter@halpinsportsponsorship.com.


Contact us to arrange a consultation regarding your sponsorship requirements.

Dublin: 01 9203331 | London: 020 36413816 | Email: peter@halpinsportsponsorship.com